E Ink Claims E-reader Sales Increasing

[Uncle Robin]

Originally Posted by leebase

iPhone has never been the majority smartphone

It has LONG been the majority smartphone in the biggest non-China market, the one that matters most in many other metrics

According to the latest data on smartphone market shares in the US, as of July 2022, Apple has the biggest piece of the pie, with 56.69%.

https://www.oberlo.com/statistics/sm...e-market-share

It has previously held the Nr 1 slot globally, al though no manufacturer has ever had a majority. Apple did have a plurality at one point and the tiny gap between it and Samsung shows that it could well do so again

[Quoth]

Yes, in the USA. So still less than 20% of world market.
The iPhone is perceived as American, it's been near parity with Android for years in the USA. But not in most of the world. UK & Ireland next biggest.

[Uncle Robin]

Originally Posted by Quoth

Yes, in the USA. So still less than 20% of world market.
The iPhone is perceived as American, it's been near parity with Android for years in the USA.

Near-parity? It is at 56% - that's better than parity. The iPhone has consistently been Nr 1 in the US. I have never owned and will never own any Apple products, but that doesn't prevent me from being honest about its market dominance in the market that drives the West.

[Quoth]

Originally Posted by Uncle Robin

Near-parity? It is at 56% - that's better than parity. The iPhone has consistently been Nr 1 in the US. I have never owned and will never own any Apple products, but that doesn't prevent me from being honest about its market dominance in the market that drives the West.

It WAS near parity for some years (USA only). So 56% isn't a big increase. Do read what I actually wrote.

Certainly the USA is dominant in many areas, but they neither control the "West" or the world.

[JSWolf]

The topic is all wrong.

The anticipated sequential growth in revenue and net profit in the second half of the year comes as the world’s major retailers quicken pace in installing electronic shelf labels (ESLs), offsetting weakening demand for e-reader and e-note products, E Ink said.

[meeera]

Originally Posted by Quoth

Yes, in the USA. So still less than 20% of world market.
The iPhone is perceived as American, it's been near parity with Android for years in the USA. But not in most of the world. UK & Ireland next biggest.

Pretty big in Australia also.

Source: https://gs.statcounter.com/vendor-ma...bile/australia

[leebase]

Originally Posted by Uncle Robin

It has LONG been the majority smartphone in the biggest non-China market, the one that matters most in many other metrics

The iPhone has about 20% of the installed base of smartphones. But iPhone users have a much outsized representation. They simply do more with their phones…particularly things that cost money.

[leebase]

Originally Posted by Quoth

You are falling for Media hype and product placement. It only dominates in hype & profit margin.

It’s not hype. The iPhone punches way above its market share weight and always has. With 80% market share globally, Android should have made the iPhone a distant memory a decade ago.

But everyone makes more money on iPhone. Not just Apple.

More app revenue for developers for iOS apps. Still.

More mobile commerce, still.

Apple puts in a “opt in” for tracking and facebooks profits take a huge hit. Why? Why isn’t the iPhone a mere 20% of fb revenue? Because iPhone customers spend the most money - they are the audience advertisers are paying to reach.

[Aleron Ives]

Originally Posted by leebase

Apple puts in a “opt in” for tracking and facebooks profits take a huge hit. Why? Why isn’t the iPhone a mere 20% of fb revenue? Because iPhone customers spend the most money - they are the audience advertisers are paying to reach.

It's hardly surprising, either. If you were an advertiser, and you knew of a group of people who willingly paid more than double for mediocre tech products just because of the logo on the side, wouldn't you want to advertise to those people, too? People with such a mindset are prime candidates for advertisers, because they've already demonstrated a propensity for being easily parted from their money.

[Uncle Robin]

Originally Posted by leebase

The iPhone has about 20% of the installed base of smartphones. But iPhone users have a much outsized representation. They simply do more with their phones…particularly things that cost money.

No, it doesn't have "about 20%". You did not specify the frame of reference. In the US, it has 56%, and globally, it has around 28%. Those numbers, unlike yours, are provided with citations above. And 27-28% is significantly more than 20%, more than 1/4 versus 1/5. One sincerely hopes iPhone calculators don't round numbers down quite so loosely

[MGlitch]

Originally Posted by ZodWallop

That was me, I bought the Nook Simple Touch with Glowlight because I thought it was a neat device (queue pointless and wrong slagging from Jon), but the instant I started reading on it, I fell in love. I haven't read a paper book since.

Originally Posted by JSWolf

I bought a Kobo STR as a backup for $20 from Radio Shack. It was a waste of $20.

Emphasis mine.

I would normally pass this by, but as Jon loves being needlessly (and more than occasionally destructively) pedantic I felt someone should call him out for bashing a Kobo product that never existed, but had it existed would have been perfectly serviceable as an ereader much like the Nook STR was when it was released and still is to this day.

[leebase]

Originally Posted by Uncle Robin

No, it doesn't have "about 20%". You did not specify the frame of reference. In the US, it has 56%, and globally, it has around 28%. Those numbers, unlike yours, are provided with citations above. And 27-28% is significantly more than 20%, more than 1/4 versus 1/5. One sincerely hopes iPhone calculators don't round numbers down quite so loosely

Yes, I didn't specify a time frame. And no - I wasn't limiting myself to the US. And yes, it's been around 20% for a long time. If you think 28% materially changes the point - ok. I don't.

It remains that iOS users simply use their phones in commercial ways far above their unit market share. Even in the US...even with 50% share...the iPhone has far greater than 50% share of commerce.

I said from the beginning that I have no data behind my opinion - but there are other similar data.

I still believe that more ebooks are read on an iPhone than any other device.

[tomsem]

Originally Posted by leebase

I still believe that more ebooks are read on an iPhone than any other device.

I think that's probably right. I haven't tracked it, but I have probably done about half my reading on one over last several years, and more if you include audiobooks (which I almost never read on any other device).

[shanghaichica]

It was always my dream to read digitally. Before I knew about e-readers I was reading PDFs on an old Sony Ericsson PDA phone in the mid 2000s. Back then it wasn’t about saving storage space it was about having the ability to carry lots of books with me at any given time. I’d heard of the original kindle but that wasn’t available in the UK. So I got my first iPhone in 2009 (iPhone 3G) and that was when I first really got into reading e-books. So I read a number of books on my tiny iPhone screen. A couple of months later I learned of the existence of the Sony e-readers so I bought a PRS-300. That was when my transition to ebooks was completed. Once I got the PRS-300 at the end of 2009 I became a ebook only reader. The following year the kindle keyboard launched in the UK and pre-ordered that. I’ve been using a kindle and reading ebooks ever since.

[shanghaichica]

Originally Posted by Quoth

Maybe in some parts of USA because iOS is about 50% there. People here that bought iphones were not book readers. Also reading ebooks on phones was low still by 2010 (iPhone launched 2007). Outside USA Android is about 80% +
Android launched in 2008.
Bigger screens made phones more popular than tablets for reading on the go.
The first iOS Kindle version was about March 2009.

Android is not 80% here in the UK. It fluctuates but it’s about 50% iOS, 50% android. At times it can go slightly either way.